Are Marketers Musicians?

Posted on: 11 November, 2004

Author: John Calder

© 2004, John ... everyone has tried to play a musical ... at some point. There were always a few around who seemed to have a natural talent, while the rest of us © 2004, John Calderhttp://www.TheEzine.netAlmost everyone has tried to play a musical instrument at some point. There were always a few around who seemed to have a natural talent, while the rest of us (and our families) had to struggle through sour notes, boring scale exercises, uneven timing, and learning the whole new language of music. It was all very strange at first, but with dedicated practice and...

Who Do You Trust When Buying Online?

Posted on: 09 November, 2004

People who are buying online have grown ... over the last few years. ... purchase a variety of ... ... and with the trend as it is; elderly people are becoming more confiden People who are buying online have grown dramatically over the last few years. Consumers purchase a variety of different products, and with the trend as it is; elderly people are becoming more confident to pay for their products online as they understand money can be saved in comparison to prices in high street shops.As any business would know, it is important to keep up to date with...

To Brand or Not to Brand - That is NOT the Question.

Posted on: 06 November, 2004

Author: Donna Lehman

Think you can’t afford to pay ... to ... That it’s only for the rich and largest? Think again. No matter what size company you are – you really have no choice. Your brand exists in some sh Think you can’t afford to pay attention to branding? That it’s only for the rich and largest? Think again. No matter what size company you are – you really have no choice. Your brand exists in some shape or form and if you don’t invest in managing your brand, it will manage you, perhaps to oblivion. Before we get into convincing hard...

Is Your Pricing Costing You Money?

Posted on: 04 November, 2004

Author: Jeff Mulligan

Are you losing money with every sale you make?You might be, if your product is not priced ... of the things I've learned is that a lower price is not ... a better price. In fact, som Are you losing money with every sale you make?You might be, if your product is not priced correctly.One of the things I've learned is that a lower price is not necessarily a better price. In fact, sometimes the higher price also gives you more customers. And far more profit.For example, I have a product called CBmall. There are two versions of CBmall: Gold...

REMOVING OBSTACLES TO SALES

Posted on: 30 October, 2004

Author: Charlie Cook

REMOVING ... TO SALESby Charlie ... the summer Olympics I watched the men's and ... I'm always ... by these ... ability to runat full speed and leap the hurdles wi REMOVING OBSTACLES TO SALESby Charlie CookDuring the summer Olympics I watched the men's and women'shurdles. I'm always impressed by these athletes' ability to runat full speed and leap the hurdles without breaking stride.But each time I watch this track event, I have the samereaction. If they just went out on the track and removed thosebarriers, it would be a heck of lot easier to get around thetrack. The athletes...

Don't THROW it away...GIVE it away!

Posted on: 29 October, 2004

Author: Frank Walker

Don't Throw it Away...Give it Away!Build your business and increase your volume by giving away FREE samples of your product. Frank Walker II – www.CareerFrustrated.com ________________________________... Don't Throw it Away...Give it Away!Build your business and increase your volume by giving away FREE samples of your product. Frank Walker II – www.CareerFrustrated.com ____________________________________________ I know I'm not alone when I say that I have spent a FORTUNE trying to drive customers to my website! If it's not Pay per click advertising, it's a marketing company promising you 10,000 hits with hypothetical 1% return rate (I'm still waiting on that 1%!!)So I...

Take It to the Net

Posted on: 25 October, 2004

Author: Stephan Miller

A lot of the ... that you run into online are just offline ... ... and products that have been ... to their online form by an ... that decided to take a little ri A lot of the innovations that you run into online are just offline businesses, marketing, and products that have been converted to their online form by an entrepreneur that decided to take a little risk and run with a dream. And if you think that everything has been done before, think again. Because while you are sitting in your easy chair thinking that there is...

Marketing is NOT Manipulating

Posted on: 27 September, 2004

Author: Yvonne Finn

Marketing is NOT Manipulating.You may use this article in any responsible way.Please leave the footer intact.Marketing is Not Manipulating.Yvonne FinnCopywright: 2004Marketing is actually the opposite... Marketing is NOT Manipulating.You may use this article in any responsible way.Please leave the footer intact.Marketing is Not Manipulating.Yvonne FinnCopywright: 2004Marketing is actually the opposite of manipulating.When marketing is done with integrity, it is about theconsumer and their wants and needs.Marketing is not about using trickery or high pressuretactics to get people to buy stuff they don't want.It is about learning and listening to what the potentialbuyers says his problem is and then, show him...

30 Questions To Test Your Marketing Activities

Posted on: 13 September, 2004

Today I want to show you a great way to ... some instant ways for you to bring in more ... test your ... and get yourself doing ... simple at first, in an attempt to trigger Today I want to show you a great way to highlight some instant ways for you to bring in more enquiries, test your activities and get yourself doing something simple at first, in an attempt to trigger that motivation. The following are 30 suggestions that will immediately pinpoint where your business is doing well – and will help with moitoring it’s progress. These...

WHAT IS "GUERRILLA P.R." ANYWAY?

Posted on: 10 September, 2004

Author: Michael Levine

If you're going to apply the principles of Guerrilla P.R. to the age of the Internet, you have to know something about Guerrilla P.R. itself. in case you have not worn out a copy of Guerrilla P.R. or ... If you're going to apply the principles of Guerrilla P.R. to the age of the Internet, you have to know something about Guerrilla P.R. itself. in case you have not worn out a copy of Guerrilla P.R. or have forgotten some of the finer points since that book was published in 1993, let's take a fresh look at the concept. After...