Posted on: 25 January, 2012

Author: Chris Harmen

Before you take your trade show displays to an event, it's important to be well-prepared. Before, consider assembling your trade show booths, eating breakfast, reviewing your customer files and pack an emergency kit. Before you bring your trade show displays to a marketing expo, there are a lot of things that should be done. From assembling everything ahead of time to ensure that it's all in working order, to packing an emergency kit and more, there are plenty of things that you should do beforehand. Here are just a few of the things that should be included on your pre-event checklist. Assemble Your Trade Show Displays Ahead Of Time Making sure you have all the pieces and that they're in working order beforehand is vital. After all, what happens if you get to the venue and find out that a necessary piece of your trade show stands is missing or broken? This can leave you with hefty fees from the event's construction engineers if you need on-site assistance. Before packing everything back up, make sure your trade show booths' pieces are well protected with packing foam or some sort of protective wrap before putting them all into a hard, plastic case. This will help ensure that each piece remains well protected, even if there are problems during shipping. Pack An Emergency Kit An emergency kit is another thing that can keep you from spending a lot of money on the day of the event. While most necessities such as tape, screwdrivers, hook and loop tape and other things will be available from the event coordinators, these can come with a high price tag. Instead, pack your own kit with commonly needed items. You may not need them, but it can definitely come in handy if you do. Eat A Good Breakfast Breakfast is the most important meal of the day and before bringing your trade show stands to a venue, it's important to eat. Many people are tempted to just drink coffee and skip breakfast, but this is a terrible idea. You'll likely be working long hours and getting a break for lunch can be difficult. Couple this with the fact that it's very unprofessional to sneak a snack while you're working your trade show displays and you can have hungry, lethargic and grumpy employees on your hands. Instead, make an effort to get up a few minutes early so you can take advantage of your hotel's free continental breakfast or the event's bagels. Try to avoid sugar-laden donuts as these can give you a serious sugar crash when the sweet stuff wears off. Review Your Best Customers' Files Before ever leaving the office, make sure to review the files of your best customers who are sure to visit your trade show booths. By reviewing their information and which products or services they use, you can be sure that you'll be able to recommend if there's another which better fits their needs. This will also help make your customers feel like they're an important part of your business. Preparing before the event is just as important as participating in an expo. If you arrive unprepared, your customers will be able to tell. Instead, make an effort to prepare and you'll be able to almost guarantee a successful event. Article Tags: Trade Show Stands, Trade Show Displays, Trade Show, Show Stands, Show Displays Source: Free Articles from