Posted on: 23 November, 2001

Author: Chuck Crawley

Here is a little insider ... that will ... thatyour ... will attract your target audience like a ... you are reading this article because the ... your atte Here is a little insider technique that will Guarantee thatyour headlines will attract your target audience like a magnet.Hopefully you are reading this article because the headlineattracted your attention. I'm sure that you have seen a lot ofinformation on headlines. Why, because they are the singlemost important element of your marketing. Just think about it.Whether you are marketing in the search engines, email,WebPages, discussion groups you name it, your headlinesare the magnets that forces people to read your *stuff*.Now, a Killer headline can increase your response ratesexponentially. So how do you create a killer headline? Well,it is really quite simple - testing, testing, and testing. Yourtesting arena will be your target market. They will tell youwhich headlines they like based on how often they responseto a specific headline. There is NO OTHER way to knowfor sure.This is where testing can help you to determine which headlinewill increase your response rate and your bottom-line(of course you will also need to test your ads and sales letters)but your headline is what brings them thru the door.Banner exchanges have lost their pulling power over the lastyear or so mainly because people have gotten used to seeingthem and now they really *don't* see them like the days of old.However, banner exchanges are great vehicles for testing yourheadlines. With most banner exchanges you can target your headlineplus determine the response based on the click-through rate.This is the optimum testing ground for determining which ofour headlines is a winner. Let the banner exchange networktell you what they like by tracking the click-through. Youmight not generate any sales but you will surely determinewhich headline will become your *magnet*.Just convert three of your headlines into "gif" files using therecommendation of the banner exchange system and let thesystem work for you. I recommend using the Link Exchangepaid guaranteed views program that cost you $50 for 5000views. You can change your banner after 1500 views toa new headline "gif" and track three headlines for your $50investment.This is a fairly inexpensive way to determine the best headlineto use for your product or service. A Guaranteed winner!The URL for this service is at:http://store.bcentral.comORURLOnce you get there, just click on the Link Exchange graphic toget all of the details. Just remember, Killer headlines aren't CREATED they are DERIVED. Source: Free Articles from ArticlesFactory.com